With the ease and prevalence of online shopping, it is becoming increasingly difficult for retailers to lure customers into brick-and-mortar storefronts. A creative digital display certainly enhances the curb's appeal, potentially captivating the passer-by with eye-catching branding or significant information, but it can go far beyond that initial engagement. Many shoppers return to the storefront because of the unique customer experience that in-person retailing has to offer.
Increasingly, dynamic video walls, digital racks, and high-quality video content help set the tone and atmosphere, creating an immersive, even transcendent experience. In addition, stores are evolving the retail experience by combining dynamic digital displays with cutting-edge content management technology. This exciting trend allows customers to interact with the store itself through intelligent fitting rooms, interactive videos and real-time inventory management. No wonder so many retailers are incorporating live view LEDs into their digital media strategy.
Ukrainian Digital Media creates custom displays that provide optimal ROI, enhance the retail experience, create an atmosphere that keeps customers coming back, and turn passers-by into paying customers.